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Dec 16, 2019

Eddie and Terry explain the story telling framework that's used in popular movies, books and advertising. This is the ultimate branding formula and they use the book "Building A Story Brand" by Donald Miller as an outline. Enjoy!


Dec 8, 2019

Terry and Eddie talk about the 10 scrolls and how they can be used for motivation in any endeavor. This week they discuss The Greatest Salesman by Og Mandino and how it applies to life. Enjoy!


Dec 2, 2019

Terry and Eddie go over different cognitive biases and how they affect your everyday life! They use the book "Poor Charlie's Almanac" as a guide to understanding these biases.