Dec 16, 2019
Eddie and Terry explain the story telling framework that's used in popular movies, books and advertising. This is the ultimate branding formula and they use the book "Building A Story Brand" by Donald Miller as an outline. Enjoy!
Dec 8, 2019
Terry and Eddie talk about the 10 scrolls and how they can be used for motivation in any endeavor. This week they discuss The Greatest Salesman by Og Mandino and how it applies to life. Enjoy!
Dec 2, 2019
Terry and Eddie go over different cognitive biases and how they affect your everyday life! They use the book "Poor Charlie's Almanac" as a guide to understanding these biases.
Nov 24, 2019
Eddie and Terry discuss the components of storytelling that intrigue. They give tips and tricks to attract and compel our listeners as storytellers. They also review the book "Riveted" by Jim Davies
Nov 18, 2019
Terry and Eddie discuss how to effectively communicate your story. They also give away some of Carmine Gallo's secrets in the book 'The Storyteller's Secrets'